The world's largest beef producer, JBS of Brazil, has reportedly admitted that it cannot currently fulfil its long-standing undertaking to ensure that none of its product is from people who have illegally destroyed areas of the Amazon forest in order to breed cattle (https://www.theguardian.com/environment/2020/feb/20/meat-company-faces-heat-over-cattle-laundering-in-amazon-supply-chain). This lack of traceability throws into doubt any claims that the company makes about the sustainability of its meats.
This blog may help people explore some of the 'hidden' issues involved in certain media treatments of environmental and scientific issues. Using personal digital images, it's also intended to emphasise seasonal (and other) changes in natural history of the Swansea (South Wales) area. The material should help participants in field-based modules and people generally interested in the natural world. The views are wholly those of the author.
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