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It's probably dictated by sales volumes. Discarded Coca cola bottles are now the most frequently recorded, branded items found littering British beaches (https://www.theguardian.com/business/2021/aug/11/coca-cola-most-common-littered-brand-on-uk-beaches-says-study-deposit-return-scheme-pollution ). Plastics are a problem for the health of the seas. The finding suggests that Coca cola should take more responsibility for their containers. At the very least, they must try to encourage recycling of materials.