Thursday, 30 June 2022

The Queen May Not Say 'Cheese' (Anymore)!

The UK's Queen has bestowed a royal warrant on Dairy Crest, makers of her favourite Cheddar Cheese. The company is now threatened with the warrant's possible removal, on environmental grounds (https://www.theguardian.com/business/2022/jun/29/queen-could-revoke-davidstow-cheddar-dairy-crest-royal-warrant-river-pollution). Dairy Crest have filled an entire river near their establishment with noxious black sludge. A royal warrant is a useful marketing device. It seems a bit feeble to suggest Dairy Crest should get its environmental act together, to retain it. Dairy Crest: makers of Davidstow cheddar and noxious black sludge?

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